How do I do a special offer on VRBO? If you’re a property owner looking to boost your bookings on VRBO, offering a special promotion can be a game-changer. Special offers not only attract more potential guests but also incentivize them to book your property. In this article, we’ll guide you through the process of creating and implementing a special offer on VRBO that will help you stand out from the competition and fill your calendar with bookings.
First and foremost, it’s essential to understand the different types of special offers available on VRBO. These include discounts, deals, and promotions, each with its own set of rules and requirements. Here’s a breakdown of the most common types of special offers you can create:
- Discounts: Offer a percentage off the total booking price, such as 10% off for stays of three nights or more.
- Deals: Provide a free add-on, such as a complimentary breakfast or a welcome basket, to guests who book for a specific duration.
- Promotions: Create a time-limited offer, such as a “Book Now and Save” promotion, that expires after a certain date.
Once you’ve decided on the type of special offer you’d like to create, follow these steps to set it up on VRBO:
- Log in to your VRBO account: Access your property management dashboard to start creating your special offer.
- Go to the “Promotions” section: Navigate to the “Promotions” tab to begin setting up your offer.
- Choose your offer type: Select the type of special offer you want to create from the available options.
- Enter your offer details: Fill in the necessary information, such as the discount percentage, deal add-ons, or promotion details.
- Set your offer dates: Specify the start and end dates for your special offer to ensure it’s active during the desired time frame.
- Apply your offer to your property: Select your property from the list and apply the special offer to it.
- Save and publish: Review your offer details and save the changes. Once you’re satisfied, publish the offer to make it visible to potential guests.
After publishing your special offer, it’s crucial to promote it effectively to maximize its reach. Here are a few tips for promoting your VRBO special offer:
- Use the VRBO website and app: Ensure your offer is visible on your property’s listing page and in the app.
- Share on social media: Post about your special offer on your personal and business social media accounts.
- Email your existing guests: Notify your past guests about your special offer to encourage repeat bookings.
- Collaborate with local businesses: Partner with nearby businesses to promote your offer to their customers.
By following these steps and promoting your special offer effectively, you’ll be well on your way to attracting more bookings and filling your VRBO calendar. Happy selling!
